A dedicated IP address for hosting account is a better option in terms of reliability, browser compatibility, email server stability and lower risks of server downtime. We have categorised the benefits of having dedicated IP for your domain as follows.
Scam and Spam Blacklist Protection
If you are currently hosted on the shared hosting environment where hundreds of other domains using same IP to send emails. The shared IP address could get blacklisted or banned by Internet Service Providers (ISP) and it would affect all domains using the said shared IP address. When your shared IP address is banned or blacklisted on some ISPs, your website will not be accessible to some areas in the world and your emails get blocked or start bouncing. It would directly affect your online business operations, search engine ranking and reputation. Getting a dedicated IP address resolves this. A dedicated IP isolates your domain and protects it from being affected from the consequences of abuses done by other shared users on the same server.
Enhanced Search Engine Optimization
Search engines track websites through their addresses (domain name and IPs). It has been found that most search engines favor websites running over dedicated IP address. Sites with a dedicated IP addresses do better in ranking on Search Engine Results Pages (SERP). For online businesses, this concern is very important.
Business Identity Support
With a dedicated IP address, online businesses can have the confidence of better identity. Customers feel unsafe doing monetary transactions on sites that use a shared IP address because of reliability and security issues. A truth about this is that security certificates like private SSL requires a website to run over a dedicated IP address before it can accept credit cards online. Although you can still run an e-commerce site using a shared IP address, through a shared SSL certificate, having your own dedicated IP will make things easier and convince your customers to avail products or services and close deals.
Extended Hosting Functionality
Certain functions on a shared hosting plan cannot be enabled if you are using a shared IP address. For instance, Anonymous FTP can only be enabled with a dedicated IP address. Anonymous FTP lets anyone using FTP client software to access the files in a special directory of your site. Also, having a dedicated IP allows access to your website by FTP even if your domain name is still inaccessible due to propagation.
Although these days most browsers are compatible with shared IP hosting, dedicated IP accounts are compatible with all browser types. Customers who have Dedicated IP Internet Web Hosting accounts also enjoy the option of creating a site without a domain name (some types of businesses or parties designing private intranet websites prefer IP-only access structures).
Business Identity Support
With a dedicated IP address, online businesses can have the confidence of better identity. Customers feel unsafe doing monetary transactions on sites that use a shared IP address because of reliability and security issues. A truth about this is that security certificates like private SSL requires a website to run over a dedicated IP address before it can accept credit cards online. Although you can still run an e-commerce site using a shared IP address, through a shared SSL certificate, having your own dedicated IP will make things easier and convince your customers to avail products or services, and close deals.
Enhanced Search engine optimization
Search engines track websites through their addresses (domain name and IPs). It has been found that most search engines favor websites running over dedicated IP address. Sites with a dedicated IP addresses do better in ranking on Search Engine Results Pages (SERP). For online businesses, this concern is very important.
Extended Hosting Functionality
Certain functions on a shared hosting plan cannot be enabled if you are using a shared IP address. For instance, Anonymous FTP can only be enabled with a dedicated IP address. Anonymous FTP lets anyone using FTP client software to access the files in a special directory of your site. Also, having a dedicated IP allows access to your website by FTP even if your domain name is still inaccessible due to propagation
Dedicated IP Cost for one Year
Dedicated IP ($100/year) = $100
